miracleusecases

MIRACLE is about data models, interoperable classification information and electronic labels. As these topics are quite abstract and difficult to visualize the MIRACLE project consortium decided to put some extra effort in specific fields of practical implementation in 2015. With the use cases we plan to show how MIRACLE can be applied in specific media contexts, what can be achieved with interoperable age labels – and what the added value for companies and for end-users looks like accordingly. These are the four areas where we plan to show use cases:

1 – Labelling the open web: age.xml

(Self-)Labelling websites in the open web with a common electronic label format is crucial when it comes to the effectiveness of all forms of parental control software. Labelling websites and domains with age.xml (resp. age-de.xml, age-nl.xml, age-uk.xml etc.) is something that the German partners already have experiences in, as there is a legal framework for electronic age labels in place already. The MIRACLE project will show how such XML-based electronic labels can be easily implemented by webmasters in a way that enables parental control software to process this data in a scalable and timely way, resulting in better filter performance. The currently discussed MIRACLE v2.0 will specifically hook into age.xml to ensure international adaptability as well as backwards-compatibility with the existing ege-de.xml approach.

2 – Promoting user classification: Labelling infrastructures on user generated content platforms

From our current experiences in talking with UGC providers, the age.xml approach theoretically can run into scalability problems on huge user generated content platforms with lots and lots of different age labels and URLs. Moreover, age.xml is about frontend labelling in the first place, so what is needed is a an encompassing take on labelling infrastructures and classification APIs within such platforms: This is about enabling UGC platform providers to fully utilize their existing internal labelling/tagging/reporting infrastructures for the benefit of the end user (and potentially new third-party services in the field of age classification information).  Hence, in this area the consortium will identify possible rating modules on infrastructure or community level (inter alia, You Rate It) as well as present potential forms of offering API-based MIRACLE data on request.

3 – Positive content labelling

There’s no electronic labelling approach today that helps providers of positive content to electronically label his/her content as such. In several countries governments and content providers look into ways how to positively label child-specific content. As MIRACLE might also also be used to contain positive content labelling information, the project plans to show potential ways to use the common data model in this regard, either by using custom-fields or by introducing a new content descriptor. By doing so, MIRACLE’s focus on age-appropriate content gets another twist – it’s not only about restriction and harm, it might be used for recommendations, too.

4 – Hybrid end devices and convergent age labels: MIRACLE data in HbbTVs and Smart Hubs

MIRACLE offers specifically interesting opportunities for convergent end devices, since they process and display media from different sources and, accordingly, different rating schemes. We plan to identify possible solutions to provide ratings in MIRACLE format within the HbbTV platform to show how end devices might easily become able to process interoperable classification data from different sources, resulting in simple implementation of child safety features, compared to the current efforts manufacturers have to make to cope with uncountable rating schemes and formats.

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(Potential) additional area: International rating platforms – MIRACLE and multi-region labels in App Markets

Services like IARC show how international rating platforms look like that are able to consider different regional value sets while offering a one-stop shop for content producers and developers. MIRACLE can be an effective way to transfer, aggregate and provide such region-specific data both in B2B and B2C contexts. Plus, such rating platforms are located at the very top of the supply chain when it comes to age ratings for App Markets. In this area we hence plan to get into touch with such systems to apply MIRACLE to cross-border systems that genuinely consider cultural differences. Because that’s what MIRACLE specifically was made for.

If you have any questions regarding our use case areas or if you are interested in joining our activities regarding these subjects just get in contact. MIRACLE is a pilot project that is designed in an open way for third-party interest and cooperation.

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